Vikram Kesari Jena, Priti Sriranjan

Vikram Kesari Jena, PhD He emerges as a towering figure of intellectual and social renaissance, whose life's work exemplifies an unwavering commitment to the upliftment of the marginalized and impoverished. As the guiding force behind the Center for Adivasi Research &Development (CARD), he has pioneered initiatives of monumental significance, including the historic World Human Science and Management Conference- a groundbreaking event unparalleled in global academic history. His Global Displacement Policy Strategy has profoundly shaped international scholarly discourse.   Priti Sriranjan, PhD Read More...


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Historical Trajectories of Advertisement

Books by Vikram Kesari Jena, Priti Sriranjan

This book explores the dynamic interplay between the historical trajectories of advertising, media, communication, and political economy in India. It offers a comprehensive analysis of advertising as a cultural force, political tool, and driver of consumer behaviour. Covering topics such as the role of advertising in representation politics, cultural nationalism, and digital platforms including Al and Big Data, the book provides a 360-degree view of the advert

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Historical Trajectories of Advertisement

Books by Vikram Kesari Jena, Priti Sriranjan

This book explores the dynamic interplay between the historical trajectories of advertising, media, communication, and political economy in India. It offers a comprehensive analysis of advertising as a cultural force, political tool, and driver of consumer behaviour. Covering topics such as the role of advertising in representation politics, cultural nationalism, and digital platforms including Al and Big Data, the book provides a 360-degree view of the advert

Read More... Buy Now

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