Balasubramanian Jayaraman

Balasubramanian Jayaraman (Bala Ji) is a sales trainer, business coach, and founder of Ready2Work Global Training Services and Ready2Work Asia Sdn Bhd. With over two decades of experience across India and Southeast Asia, he has trained and coached thousands of students and professionals in Inside Sales, communication, leadership, and personal branding. Bala Ji has worked with global organizations including Intel, Cisco, Google, Oracle, and leading academic institutions, helping sales teams and young professionals adapt to the realities of modern, conversation-driven selling. His training styleRead More...


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The Inside Sales Evolution

Books by Balasubramanian Jayaraman

Selling today doesn’t start with convincing.
It starts with understanding.

Inside Sales has quietly changed. Buyers are more informed, more cautious, and far less patient with pressure. What they look for now is clarity in conversations, confidence in communication, and credibility in the person on the other side of the call.

This book steps into that reality. Instead of scripts and pushy tactics, it walks you through how modern Inside Sales

Read More... Buy Now

The Inside Sales Evolution

Books by Balasubramanian Jayaraman

Selling today doesn’t start with convincing.
It starts with understanding.

Inside Sales has quietly changed. Buyers are more informed, more cautious, and far less patient with pressure. What they look for now is clarity in conversations, confidence in communication, and credibility in the person on the other side of the call.

This book steps into that reality. Instead of scripts and pushy tactics, it walks you through how modern Inside Sales

Read More... Buy Now

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