Shrutin Shetty
Product innovation consultant who works at the intersection of strategy, design thinking and behaviour.
Product innovation consultant who works at the intersection of strategy, design thinking and behaviour.
Shrutin Shetty currently focuses on consumer product innovation, consulting companies on creating products that are better aligned with their customers needs and wants. His work is at the intersection of management and growth strategy, design thinking, and human behaviour.
He is a computer engineer with an MBA in Finance, has studied design thinking, and is a keen student of human behaviour. In his corporate career, he has worked in the BPO sector, in venture capital, metrology and industrial robotics. Since 2012, he has been consulting young driven companies across sectors and across the worRead More...
Shrutin Shetty currently focuses on consumer product innovation, consulting companies on creating products that are better aligned with their customers needs and wants. His work is at the intersection of management and growth strategy, design thinking, and human behaviour.
He is a computer engineer with an MBA in Finance, has studied design thinking, and is a keen student of human behaviour. In his corporate career, he has worked in the BPO sector, in venture capital, metrology and industrial robotics. Since 2012, he has been consulting young driven companies across sectors and across the world; in areas of product innovation, design, and management and growth strategy.
He believes lives, business, and the world can be transformed using design thinking and an understanding of behaviour.
By way of his first book, Design the Future, he simplified the Stanford design thinking model, which is the world's most popular but not sufficiently well understood one. His objective was to make Design Thinking simple enough for interested individuals and companies to understand and practice, to design a better world for themselves and others.
His second book, Main Batata Hoon, is a collection of short fictional stories in conversational format, that bring out the interesting and amusing complexities in mindsets and behaviour that shape our world.
He blogs at www.shrutinshetty.com.
Read Less...