In today’s competitive real estate market, success depends on more than location. Buyers are informed, digitally savvy, and expect seamless experiences before stepping onto a site. For developers, brokers, consultants, and marketers, the challenge is clear: how do you build trust, brand effectively, and sell with impact?
Build, Brand, Sell: The Ultimate Marketing Guide for Real Estate Stakeholders is a complete roadmap for thriving in this digital-first era. Drawing from years of hands-on experience, Mohit Varma shares proven strategies, tools, and insights tailored for every stakeholder in real estate.
This guide covers four key pillars:
BUILD: Research your market, craft a USP, and prepare a marketing-ready project.
BRAND: Create a strong identity across digital and offline channels.
SELL: Run high-performing campaigns, use CRM tools, and leverage AI for virtual selling.
SCALE: Measure KPIs, build reputation, and future-proof your marketing.
Packed with case studies, frameworks, and actionable checklists, this book bridges traditional wisdom with modern marketing. Whether launching a project, managing a brokerage, or scaling a brand, it equips you to generate leads, close deals, and build lasting trust.
More than a book, Build, Brand, Sell: The Ultimate Marketing Guide for Real Estate Stakeholders is a practical playbook for the future of real estate marketing with clear, actionable, and designed for today’s stakeholders.
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Mohit Varma
Mohit Varma is a seasoned Sales and Marketing professional with nearly a decade of experience working across India’s most competitive industries, including real estate, e-commerce, and digital platforms. His career spans leadership roles with leading brands such as Roongta Group, Flipkart, and Meesho, where he specialized in strategic marketing, digital transformation, and brand growth.
Armed with an academic foundation that includes a BBA, MBA, PGDHRM, PGDCG, and certifications in Digital Marketing, Mohit combines technical expertise with practical insights. By the age of 25, he had already stepped into managerial roles, leading campaigns, teams, and marketing initiatives that delivered measurable results in high-stakes environments.
Beyond his corporate success, Mohit is also the founder of his own digital marketing and e-commerce agency, where he has helped over 500 businesses strengthen their presence through social media, websites, branding, and performance marketing. His hands-on experience in guiding companies of all sizes from startups to established enterprises has given him a unique understanding of how strategy, creativity, and execution must come together to create impact.
Mohit’s work in real estate marketing has been especially transformative. At Roongta Group, he spearheaded campaigns that integrated traditional and digital tools, improved lead generation, and enhanced brand visibility in highly competitive markets. This exposure inspired him to create a comprehensive playbook for real estate stakeholders bridging the gap between conventional marketing practices and the fast-evolving digital-first world.
Through his books and consulting, Mohit continues to empower developers, brokers, consultants, and marketers to adapt, innovate, and thrive. His philosophy is simple: real estate is not just about selling spaces it’s about building trust, telling stories, and creating lasting value.
Build, Brand, Sell: The Ultimate Marketing Guide for Real Estate Stakeholders reflects this mission, offering readers actionable strategies, case studies, and tools to succeed in one of the most dynamic industries of our time.
When he isn’t strategizing campaigns or writing, Mohit enjoys exploring innovations in AI-driven marketing, proptech, and digital ecosystems always seeking the next big idea to help businesses grow.
