"It was a wonderful experience interacting with you and appreciate the way you have planned and executed the whole publication process within the agreed timelines.”
Subrat SaurabhAuthor of Kuch Woh Pal
Transform Your Business with the Power of Recurring Revenue
The subscription economy is exploding toward $1.5 trillion by 2030, yet most businesses struggle to unlock recurring revenue potential. *The Subscription Revenue Playbook* bridges theory and practice with proven frameworks from billion-dollar successes.
Drawing from 15+ years across India's leading digital platforms, this comprehensive guide delivers:
- Subscription Psychology: Behavioral triggers that drive retention and expansion
- Advanced Pricing Strategies: Value-based pricing and dynamic optimization techniques
- Global Case Studies: Deep-dive analysis of Amazon Prime, Netflix, Salesforce, and emerging market leaders
- Customer Lifecycle Mastery: Converting free users to loyal subscribers
BONUS: Ready-to-Use Implementation Tools
- One-page subscription growth framework
- Complete customer lifecycle management process
- AI-powered LTS/LTC predictive models and segmentation guides
Perfect for entrepreneurs, business leaders, product managers, and anyone building subscription businesses that thrive in competitive markets.
The subscription revolution is here. Will you lead it or be disrupted by it?
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Arpit Gupta
Arpit Gupta is a subscription growth strategist and business model innovation expert with over 15 years of experience building and scaling recurring revenue businesses across India's leading digital platforms. His expertise sits at the intersection of behavioral psychology, data science, and product-led growth, making him uniquely positioned to guide businesses through the complexities of subscription model implementation.
Arpit has led subscription marketing, lifecycle optimization, and pricing strategies that directly contributed to multimillion-dollar revenue growth across diverse platforms; from early-stage startups to established digital brands serving millions of users. His hands-on experience spans media streaming, telecommunications, financial media, and e-commerce sectors.
As a practitioner-turned-strategist, Arpit combines quantitative rigor with deep customer insights to drive sustainable growth. He has helped numerous companies successfully transition from traditional one-time purchase models to thriving subscription businesses, focusing on customer retention, lifetime value optimization, and scalable growth strategies.
His work has been particularly influential in emerging markets, where he's navigated unique challenges around payment infrastructure, cultural preferences, and local market dynamics. Arpit's frameworks have been tested across various industries and economic contexts.
When not building subscription businesses, Arpit enjoys exploring behavioral economics research and mentoring entrepreneurs on business model innovation.
