"It was a wonderful experience interacting with you and appreciate the way you have planned and executed the whole publication process within the agreed timelines.”
Subrat SaurabhAuthor of Kuch Woh Pal
You’ll Thank Me Later by Ashish Gupta takes a humorous, empathetic, and insightful dive into the generational divide between older and younger perspectives. Through stories, anecdotes, playful illustrations and thoughtful reflections, it navigates the clash of ideologies on life, work, relationships, success and more— creating a dialogue that bridges the gap between “you’ll never understand me” and “you’ll learn with age”.
The first of its kind in India, this deeply personal, yet universal guide tackles life’s biggest questions through a distinctly Indian lens, relating to the lived experience of the Southeast Asian diaspora while providing rich context for global readers of all ages. From saving and stability to minimalism and financial freedom, it explores where traditions and modern ideals meet, clash, and occasionally harmonise.
A witty, heartfelt guide to life and living, the book is a reminder that wisdom isn’t about choosing sides—it’s about listening, learning, and discovering common ground across generations.
You may not want to hear it, but trust me, you’ll thank me later!
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Ashish Gupta
Ashish Gupta is a seasoned leader, respected industrialist, and proud family man with a passion for unifying diverse perspectives in the workplace and beyond. With nearly three decades of experience, he is an advocate for cultural progression through thoughtful leadership and empathy.
A graduate of IIT Roorkee (1993) in Engineering, Ashish began his career at TATA Steel, rising to Managing Director in one of its group companies. He completed executive MBAs at XLRI, Jamshedpur (1997) and CEDEP (INSEAD), France (2018). Over 27 years, Ashish held key leadership roles, including Chairmanship of two companies, board memberships in Singapore and Dubai, and leading Texmaco’s transformation at Adventz Group. Today, as CEO of Vedanta ESL Steel Limited, he oversees operations across Bokaro, Delhi, and Kolkata.
Under Ashish’s leadership, Vedanta ESL’s Bokaro plant ranked among India’s Top 50 Best Workplaces in Manufacturing. With 14,000+ online followers and a personable, insightful style, Ashish is a celebrated thought leader featured in CEO Magazine, ET Edge, and business TV channels.
A patron of India’s arts and cultural heritage, Ashish seamlessly blends tradition with innovation, inspiring his 7,500+ employees and a wider audience to tackle challenges with heart and strategy, embodying leadership that measures success by the impact on others.
